The Gerber-Crawford family, including Cindy Crawford, Rande Gerber, Kaia Gerber, and Presley Gerber, has partnered with Vuori as creative, strategic, and financial collaborators. They are featured in Vuori's Spring/Summer 2025 campaign, showcasing their favorite looks from the brand's collection. The campaign, photographed by Cass Bird and styled by Geraldine Saglio, emphasizes the authentic capture of both Vuori's spirit and the family dynamic. Products from the campaign are available for purchase on Vuori's website. This collaboration marks a unique, long-term partnership between the family and the performance and lifestyle brand Vuori.

The Gerber-Crawford family signed on as creative, strategic, and financial partners with Vuori, a performance and lifestyle brand, marking a unique collaboration.

The Spring/Summer 2025 campaign features the family wearing their favorite pieces from Vuori's collection, emphasizing their personal style and brand alignment.

Photographer Cass Bird and stylist Geraldine Saglio were chosen to authentically capture the essence of Vuori and the family dynamic in the campaign.

The campaign's products, which include a variety of clothing items for each family member, are available for purchase on Vuori's official website.

The collaboration is described as long-term, indicating an ongoing relationship between the Gerber-Crawford family and Vuori beyond the current campaign.

The Gerber-Crawford family has teamed up with Vuori for a first-of-its-kind partnership!

Rande Gerber, Cindy Crawford, Presley Gerber, and Kaia Gerber have signed on as creative, strategic, and financial partners for the performance and lifestyle brand. They are starring in the Spring/Summer 2025 campaign and will also serve as long-term collaborators of the brand.

The family wore their favorite looks from Vuori‘s 2025 collection for the new campaign, which was photographed by Cass Bird and styled by Geraldine Saglio.

“It was important to us to collaborate with people who could authentically capture both the spirit of Vuori and our family dynamic. Cass and Geraldine were the perfect partners,” the family said in a statement.

All of the products seen in the campaign can be purchased on VuoriClothing.com.

Keep reading to find out more…

Kaia: Halo Foldover Pant, Heat Wave Bikini Top, Halo Mini Full Zip Hoodie, Restore Full Zip Hoodie, AllTheFeels™ Slim Flare, Encinitas One Piece

Cindy: Sedona Straight Leg Sweatpant, Restore Oversized Crew 2.0, Halo Essential Scoop Tank, Sleeveless Halo Bodysuit, Halo Essential Wideleg, Sedona Sport Half Zip

Rande: Short Sleeve Ponto Performance Tee, Maverick Volley Short, Kore Short, Tuvalu Tee, Banks Session Short

Presley: Tuvalu Tee, Optimist Short, Short Sleeve Strato Pocket Tee, Kore Short, Strato Tech Tee, Restore Oversized Hoodie, Seaside Sweatpant

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